Expo Mom 2018: Mommy Mundo Inspires Moms with #MompowermentCampaign
Mommy Mundo, the pioneering multi-platform community for Filipino moms brings Expo Mom 2018 to Negros Occidental! After advocating healthy pregnancy, breastfeeding, active parenting, and mompreneurship since 2003, Mommy Mundo launches 2018 with #Mompowerment.
This new campaign aims to empower moms in whatever stage they are now in life.
The campaign “Mompowerment is the heart of Mommy Mundo’s mission. “We have always been about providing information and support to moms in the various stages of their mommy journey. These ways are inclusive, inspiring, and empowering. This year, we’re very excited to share our #Mompowerment campaign,” said Janice Crisostomo Villanueva, founder and CEO of Mommy Mundo.
Villanueva believes that empowered moms build empowered families who raise empowered children. These kids, in turn, grow up to make a difference and create an empowered nation. In 1997, she was a newbie mom who started her parenting advocacy borne out of the simple need to have on-hand resource. By 2003, the Mommy Mundo brand was formalized.
Recently, Janice was awarded as one of Southeast Asia’s 17 Women Icons for her work in helping moms to realize their immeasurable value and capabilities. Her advocacies include Mompreneurship, Momfluence, and Momshare all lead to Mompowerment.
The #Mompowerment Campaign
The #Mompowerment Campaign is all about the power of sharing stories that connect moms to each other. The events aims to make them feel that they belong to something bigger. This empowerment will make them want to do better.
Through Expo Mom, #Mompowerment is set to be a 7-month long, multi-platform campaign highlighting the stories of more than 50 moms from Manila as well as from around the Philippines. Areas includes are Cebu, Davao, Bacolod City in Negros, Cagayan de Oro, and Baguio, sharing their #mompowerment moments so they can inspire others.
These are stories of success in the everyday pursuit of balance; stories of courage from moms who’ve undergone major trials in life. There are also stories of moms who have gone beyond their hearth and homes to make a difference for others. Cumulatively, these are all stories of moms who empower other moms.
These are real moms, mompreneurs, influencers, experts, trailblazers, or philanthropists.
Lovingly Mama Supports #Mompowerment
Meanwhile, I am one who supports the empowerment of mothers everywhere, especially in the area of breastfeeding. I have been vocal about and active about the Normalize Breastfeeding in Bacolod campaign.
Additionally, I want moms to feel empowered to the choices they make in life, especially in the area of choosing happiness. You can read my post, Making Mama Happy.
Sigrid - Bacolod Blogger
Sigrid is a work at home mom and Bacolod blogger who tries to juggle taking care of the kids, homeschooling in Bacolod, covering events, designing, writing, and blogging. After finishing her degree in Mass Communications from the University of St. La Salle, she went on to become a news reporter/writer for a local daily and eventually pursued a career in advertising as a copywriter and graphics designer. After her stint in the corporate world, she became a freelance writer, contributing to national and international publications covering a variety of topics. She was a contributing food writer to COOK Magazine before she became a food and mommy blogger. She blogs at: